Over the summer we were asked to do project for uni and despite the fact it was work,
I actualy really enjoyed it. The brief was to look at two brands from the Pentland group, one fashion
focussed and one technology based and merge the two. My idea was to create a Boxfresh activewear
range using the same style and prints from Boxfresh but using the oddur resistant technology from Berghaus.
I worked with a friend of mine to create a stop motion video and two adverts, and I am really happy with the outcome. My work has been selected for the exhibition that will be held in Nottingham so the hard work actually paid off.
Would love feedback.
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