Filmed
in the Red Light District, in Amersterdam, Stop The Traffik has launched
a new experiential ad film to raise awareness of sex trafficking. Instead of
pulling sexual erotic poses, the women in the windows break into a dance routine
which entertains the people passing by. A sign above the building later reveals ‘every year, thousands of
women are promised a dance career in Western Europe - sadly, they end up here'.
Cue lots of shocked and embarassed faces as the men watching are opened to the
harsh reality of sex trafficking. Hard hitting stuff by Duval Guillaume.
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